Lisa developed most of her experience in the automotive industry, but her sales techniques are applicable in a wide range of industries. She impacts teams of all shapes and sizes by sharing specific strategies that her audience can use to win.

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To sell big in today’s world, you can’t focus on selling product. Businesses that are selling big are focused on their mission, big ideas, and what makes them special. If you want your product to sell itself, it’s not about what you sell–it’s about what you stand for.

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When a consumer is bought into the mission, cause and purpose of an organization, they make BIG purchase decisions with their heart. That’s The Big Sale, and the ONLY way to get them there is to inspire them to be part of the movement and your mission.

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How do you do that? By becoming FIERCE. Lisa can show you how to be:

Focused / Impactful / Engaged / Relentless / Clarity / Execute

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Lisa has served as the keynote at many events including Texas Women’s Conference, Automotive Leadership Round Table, Digital Dealer, NADA, H&R Block, Subaru and Driving Sales Conference. She can offer assistance for any organization in need of:

• Sales Training

• Management and Accountability

• Customer Service, Loyalty and Retention

• Business Entrepreneurship

• Corporate Culture

• Leadership and Motivation

• Women Empowerment
   

Not only is Copeland an experienced presenter, but she also shares her message in written form. Her book, Crushing Mediocrity, was released in 2016 with co-author and her co-founder of the Crushing It Academy, Rene Banglesdorf, the CEO of Charlie Bravo Aviation. She is now preparing to release her next book, so stay tuned.